Immersive Shopping Experience for a Leading Jewelry Brand

Redefining luxury shopping experience with a 3D virtual store.

Quick Info

Client

A world-class jewelry brand focused on excellent crafting and creative designs.

Client needs

To develop an immersive digital shopping experience that replicates the in-store visit to capture younger, more tech-savvy shoppers.

00 / 00

Solution

Relying on our ecommerce store development expertise, the Expert Soft team set up a virtual store via integration with the Obsess tool — an AI-powered 3D virtual store platform that provides immersive online shopping experiences. With tools for building photorealistic virtual spaces and customizing layouts with products and content, the tool recreates the atmosphere of a physical store but with the handiness of online shopping. Users can browse through the store, check out the displays, and interactively go through the detailed information about a product.

The store focuses on exclusive deals and special product collections available for a limited time, designed to draw a wider audience’s attention — specifically, young, digitally adept shoppers. This move is a part of the brand’s initiative to step up engagement with customers by blending innovative technology with curated products.

Results

Businessman Working Graph Spreadsheet White Table

Results

Successfully appealing to younger audiences through a modern and technology-driven shopping experience.

Effectively promoting exclusive capsule collections tailored to attract customer interest.